Who is LuLaRoe?

LuLaRoe pop-up boutique. Leggings, dresses and shirts. Fashion.

A LuLaRoe pop-up boutique. Used by permission from Jennifer Rathbun.

I kept hearing about this LuLaRoe? (pronounced- Loo la roo) It was trending on my Facebook timeline, and friends were posting pictures of these cute leggings and dresses. I usually don’t buy leggings unless they are dri-fit, but my mommy jeans uniform is getting worn out and boring. So I was curious about the LuLaRoe buzz. Then I noticed my friend, Jennifer posting about her LuLaRoe business, and I knew I needed to ask her what the fuss was all about. Apparently, it’s fuss-less fashion and fits a variety of sizes. Since she’s the independent consultant, I’m going to let her explain.


by Jennifer Rathbun

If you told me a year ago that I would be running my own direct sales business I would have had a might laugh at your expense.  I have been a stay at home mom for over 5 years and ran my own computer consulting business to help give our family extra money.  My daughter started kindergarten this last fall and the idea of taking my computer business up to the next level didn’t appeal to me.  I had had my fill of attorneys, their crazy hours and their even crazier demands.  I wasn’t really looking for another business but then I found LuLaRoe.

Have you heard of LuLaRoe?  Are you an addict?  I know it’s very easy to get addicted to these wonderful clothes.  They are amazingly comfortable and just as stylish.  If you ask any of my friends, I am not on top of the latest style, I dress for comfort.  At the end of last year I started hearing about these amazing leggings, they were so comfortable and they had some amazing fabrics.  As the rumblings got louder I got curious, so I decided to find a rep and see for myself.  One time at her house trying on these amazing clothes and I got hooked!

LuLaRoe sizing chart. LuLaRoe pop-up boutique. Leggings, dresses and shirts. Fashion.

LuLaRoe sizing chart. Used by permission from Jennifer Rathbun.

This is an amazing company filled with some amazing people.  The variety of clothing works with any body type and there are so many ways to wear these clothes!  The whole idea behind the company is making women feel good about their bodies and empowering them.  I love seeing a women’s face light up when she is trying on a dress and seeing the effect it has on her mental perception of herself.

There is so much to their line beyond the leggings.  Everything in their line is named after the founders family members: Madison, Randy, Irma, and Nicole just to mention a few.  Their entire product line is handmade and the majority of the products are made in the USA.  So not only are you helping to support a family with your purchases you are also helping to employ people right here in the United States.  The niche for these items is that they only produce so many in each pattern so while you may know a bunch of people selling the clothes, you aren’t going to see people selling the exact same stuff.

If you are new to LuLaRoe or curious about the products I encourage you to find a local sales person and go and try on the clothes.  It will help you know what size fits you (they do change from style to style) and see for yourself what all the buzz is about.


Since inventory changes often, Jennifer encourages people to join her Facebook group and see her selections. Now’s your chance to win a Randy shirt of your choice. To enter, you must comment below about what kind of color, design or style clothing you like to wear and join Jennifer’s FB group. The contest will end Wednesday, March 16 at 11:59 pm EST, and winners will be determined by random.org.

Randy tee from LuLaRoe is comfortable and stylish. Learn more about the LuLaRoe fashion trend.

Used by permission from Jennifer Rathbun.


29 comments on “Who is LuLaRoe?”

  1. Echo says:

    I have been wondering about this! They are all the rage. I am happy to see that they have plus sizes too! Thanks for sharing this at the #SmallVictoriesSundayLinkup!

    1. Rachel says:

      I didn’t know much about LuLaRoe either before I wrote this post. I love all the colors.

  2. Allie Ligay says:

    I love all the floral patterns! My favorite styles are the Randy, Cassie & Irma. I’ve joined the Facebook group!

    1. Rachel says:

      Thanks, Allie. I like 3/4 sleeves on the Randy. Perfect for spring!

  3. Randa says:

    I am like you Rachel in that I saw all the posts and my Facebook feed is blowing up with LuLaRoe but I had no idea what it was all about. I just went on the website and love the look of the Amelia and the leggings! I am excited to try them out and see what all the talk is about. (Joined Jennifers group to learn more!)

    1. Rachel says:

      I’m glad this post was helpful for you. I really like the colorful items. I get tired of wearing jeans.

  4. Crystal says:

    Love LuLaRoe! I wear the leggings all the time, I have 2 Cassie skirts, and I just recently got a Classic Tee and a Maxi. I love the wild patterns of the leggings, but have recently been loving someone the floral. I don’t have a any solids yet. I haven’t tried the Randy yet, but would love to! i have a lot of blue and teal, but I also love the greens, grays, and purples.

    1. Rachel says:

      Thanks for sharing about your collection. I’m new to LuLaRoe, and I enjoy learning how everyone is wearing their pieces.

  5. Virginia says:

    Love, love, love my Randy! Love the solid middle and floral sleeves.

    1. Rachel says:

      I like the pop of colors on the Randy tees.

  6. Whitney says:

    I love my Randy tee’s! I like any with solid middles and patterned sleeves!

    1. Rachel says:

      If you win, you can select a Randy tee of your choice!

  7. Lindsay says:

    I really love my leggings and my Amelias!!! I like all kinds of colors and prints but I really love anything floral! I haven’t bought a Randy yet but they look super cute!

    1. Rachel says:

      I need more floral in my closet. I think a floral Randy would be super cute!

  8. Emily says:

    Your shirt is cute! Would love to win!

    1. Rachel says:

      The shirt in the picture was submitted by one of Jennifer’s customers. I love how the Randy’s have the 3/4 sleeves with a pop of color or design on them.

  9. Emily urban says:

    I love these clothes! My style is simple and I love pink, but I’ve been trying different colors and combinations with these!

    1. Rachel says:

      Pink is one of my favorite colors too. I like that you can have a simple, yet trendy outfit.

  10. Ashlea says:

    My favorite style is the Irma top and the Julia dresses. They are so versatile.

    1. Rachel says:

      I love wearing comfortable dresses. They are feminine yet practical. Thanks for stopping by.

  11. I just ordered the Irma, a maxi skirt and a pair of leggings. I love the patterns and I think they go with so many pieces I already have! Can’t wait for them to arrive!
    Martha Merrill recently posted…Garmentory – Supporting Small Boutiques and Emerging DesignersMy Profile

    1. Rachel says:

      That’s great that the pieces match items you already have.

  12. Janene Johnson says:

    My favorite is the Perfect Tee!! It goes with everything! I love the funky patterns and stripes!

    1. Rachel says:

      I like clothes that are versatile. It’s fun mixing and matching designs.

  13. First I’ve heard of this! Looks like some cute stuff. I always love some new clothes.
    Julie @ Running in a Skirt recently posted…Travel Dreams for 2016 & How I Plan My AdventuresMy Profile

    1. Rachel says:

      I’ve been learning so much about this clothing line since writing this post.

  14. This is really cute, Rachel. I hope I win.

    1. Rachel says:

      You would look good in a Randy tee.

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